Insurance Agencies

Agency Multiple

The valuation multiple — usually expressed as a multiple of EBITDA — used to price the sale of an insurance agency.


Definition


Multiples reflect the quality of the book, the durability of revenue, the growth trajectory, and the buyer pool. Two agencies with identical EBITDA can transact at very different multiples based on customer concentration, producer continuity, and the mix of personal vs. commercial vs. specialty lines.

When It Matters


Buying, selling, or recapitalizing an agency.

Common Questions


What drives a higher agency multiple?

Commercial lines concentration, organic growth, low customer concentration, and a stable producer team. Personal-lines-heavy or growth-flat agencies tend to fetch lower multiples.